HOMENEWSPress Release Subject COWON releases a Daily Life MP3, ‘COWON C2’ Date 2011.04.07 April 7, 2011, Seoul – COWON Systems (CEO Nam-kyu Park, www.cowon.com) announced that it would release an MP3 ‘COWON C2’, with a unique and fun concept of ‘A new life pattern every day’. The ‘COWON C2’ has been designed to create a unique sensitivity through a natural harmony between the cold metal back and the warm soft case in the front, and includes a Daily Life UI that automatically changes with time and makes different and romantic UIs appear on the screen according to the everyday life patterns of the user. The user can enjoy fun functions such as a spinning theme park ride or a cute burst of soda according to the UI used, and can change to the simple visible layered UI if desired, too. It can be used as a paper drawer, and another special advantage is that the packaging is made of environment-friendly materials. The 2.6 inch clear color display supports codecs like Xvid so the user can conveniently watch movies or TV shows, and it uses a drag and drop method so contents can be saved and watched easily without the need for a separate program. The DMB version allows the user to view 13 terrestrial TV channels and 7 metropolitan area radio channels, and features like one touch recording, screen capture etc. are available. ‘COWON C2’ includes a peerless realistic sound field system with the JetEffect 3.0 and BBE + to provide the optimal environment for listening to different types of music through 39 different sound fields. The new COWON SE2 earphones that apply a high quality unit and go through an intricate tuning process are provided with the product so the user can enjoy even more realistic sounds. In addition, if you touch the images of analog album art of a gramophone or a record turn table, a unique menu that looks like light reflected off a CD appears, not only making the product convenient to use, but adding fun in the process, too. The product has a simple design that maximizes portability and includes main functions necessary to enjoying multimedia such as ample playing time of up to 55 hours for music and up to 10 hours for videos, an internal speaker that plays music without the need for earphones, and a MicroSD card slot to conveniently expand capacity. Needless to say it also has a variety of convenient subsidiary functions including FM radio, voice recorder, flash, photographs, documents, note pad and calculator. COWON CEO Nam-kyu Park said, “The ‘COWON C2’ we are releasing stays true to the functions of a multi-MP3 yet is a product that has evolved a stage in many aspects,” and revealed, “It is a product that continues the genealogy of premium MP3s and provides enjoyment of digital multimedia contents that is different from existing MP3s, so I look forward to it doing well in the market.” ‘COWON C2’ will be released in four colors, white, black, gray and pink, and three capacities, 4G, 8G and 16G. The gray product is a special design edition and the pink version will be released as a signature edition that has the autograph of actor Dong-won Kang engraved on the back metal.