HOMENEWSPress Release Subject Announcing the release of 'iAUDIO M3' Date 2004.03.19 19TH, MAR, 2004, Seoul - COWON SYSTEMS (President: Namkyu, Park / www.cowon.com) will release the 'iAUDIO M3' that featured Ultra Slim & Multi Functional Hard Disk Type MP3 player. Also, planning to launch 5~6 new products within this year include product can playback continuously up to 50 hours and PMP (Portable Multimedia Player) product to do aggressive marketing strategy on global and Korea both market under those competitive product ranges. iAUDIO M3, which is going to be released, is Ultra Slim Size (Depth: 1.42cm), embedded 20GB HDD and possible to save up to 5,000 songs. Will be used as a JUKE BOX, support USB 2.0 Interface and Max.480Mbps of Date Transfer Speed. Especially, Wide 6 Line graphic LCD on Remote Controller will easily control all of functions without getting out the Main Unit from your Pocket or Bag. iAUDIO M3 takes lithium ion battery by this, can playback continuously up to 14 hours with 3 hours of quick charging also, has Anti-Shock buffer it will hold up to 12 minutes. Hence, user can enjoy stable music sound while carrying. Also, iAUDIO M3 takes ‘JetEffect’ sound effect that applied detail tuned BBE sound effect, which is world famous for high quality sound. Hence, user can enjoy iAUDIO’s top sound quality through 20mW+20mW of high sound output. And, provide ‘direct encoding’ function that allow to record directly as MP3 format from CDP or cassette player, supports multi codec like OGG, WMA, ASF, WAV not just MP3. Especially, Jet Audio 6 basic Version, which 10 million user already experienced, will be supplied to be used with more improved Multi-Media environment as a basic option. Beside Music Playback, FM Radio and Digital Voice Recorder are also basic function. The other things about iAUDIO M3 is file or data transfer through USB interface, quick charging, direct encoding through line-in port and provide stylish cradle which allow many functions include external sound output through line-out port. To make more stable and accumulate iAUDIO's status and reputation on MP3 industry, we, iAUDIO, have a plan to release 5 or 6 more models within this year. And, we, iAUDIO, have a plan to be a leading brand of Portable Digital Audio Market. Hence, Now, we are more focusing on ON-OFF line promotion very aggressively on TV CF, Theater AD, Media and Internet. iAUDIO M3 newly released as a Ultra-Slim and Multi-Functional, shortly in iAUDIO U2 (STICK Type) selected Flash Memory and New Product possible to playback continuously up to 50 hours later this year. Especially, PMP (Portable Multimedia Player) will be available to enjoy Color LCD, MPEG4 and more within this year. President Mr. Park said “Our new model ‘iAUDIO M3’, which is ultra slim and multi functional HDD MP3 player is the first of the list of our various upcoming product portfolio, the other side, focus on marketing for global and Korea both market aggressively to construct ‘iAUDIO’ as world famous portable digital audio brand.”